Target is launching a new wine line priced under $10, People reports.
The line is called The Collection and includes a cabernet sauvignon, red wine blend, rosé, pinot grigio and chardonnay, according to the report. The wines are all made from California grapes and will be released on March 3 for $9.99 per bottle.
The new wallet-friendly wine still isn't Target's cheapest option. The chain's exclusive California Roots brand retails for just $5 per bottle.
People reports the California Roots brand is introducing a Sauvignon Blanc, as well.